Last week I told you about a Reader’s Digest headliner from 1997 called, “Exclusive Investigation: How Dentists Rip Us Off.” The author had traveled around the country with his dental x-rays to different dental offices requesting treatment plans. The recommended treatment ranged from nothing to $30,000. How could this be? Was he really getting “ripped-off”?
I bring this up from so long ago because this magazine was sitting in my reception area of my “new” practice back in 1997 and I still see the image every once in a while. I am sure that most dentists do not want people to think that they are trying to rip them off.
Every dentist has… (Read More)
The Dental Scam – Unveiled
March 11, 2011
The Dental Scam
March 4, 2011
I remember the date well. I had been out of dental school two years, had been in Rowley one year, and the February 1997 issue of Reader’s Digest hit the stands. The front cover read “EXCLUSIVE INVESTIGATION: How Dentists Rip Us Off “. Not only that, it was delivered to my office and was sitting in my reception area.
I immediately read the article to make sure I was aware of the contents. Inside, was the all too-familiar graphic depiction of a dentist menacingly hovering over a patient with the dreaded drill in hand. Add to that picture an accumulation of non-complimentary adjectives about dentists. By the author’s skillful manipulation of words, variations in… (Read More)